If you're unfamiliar with Ooe, it's a two-person show: Ryo is the patternmaker and cutter, and Hiro does the sewing — their dedication, focus, and level of detail is superlative, and we firmly believe their garments are some of the best in the world. Their workshop in Ichinomiya, Japan is a small former textile factory building from the 1890s, filled with vintage and antique sewing machines. These exceedingly rare and unique machines are lovingly maintained by their close friend, Mr. Matsuoka, who is nationally recognized in Japan for his sewing machine repair skills.
The production is very limited by nature, and they have developed an international cult following over the years. When you hold a pair of Ooe Yofukuten jeans, it may take a moment to notice the subtle details. The fabric is completely custom: designed to replicate the most iconic textiles of the last hundred years in both quality and behavior, the needlework is flawless, and the buttonholes are absolute perfection — each a mark of the craft of Ryo and Hiro.
